New York City

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Pine Plains, NY




"In the course of my twenty-plus year career as a travel journalist, I have worked with many public relations firms. Victoria Larson and VKLarsonCommunications top that list from the perspective of professionalism, knowledge and attention to detail. More importantly, to me at least, is that she and her team sincerely care about the clients they represent, just as they care about those with whom they interact."

-Cynthia Dial, A-List Travel Writer

"We (the Austrian Tourist Office) hired Victoria / VKLarson Communications for a multi layered PR and public event in downtown Manhattan and could not have been more satisfied with the cooperation itself and the results of her efforts. Professionalism transpired not only in the day-to-day work with her, but also in the care and passion she put into the project itself. She was extremely responsive to our needs and provided insight and suggestions, always willing to go the extra mile, and her contacts in the NY Tristate and national (news) media scene were an invaluable asset in reaching our media coverage goals. The results of our promotion / event coverage exceeded our expectations and those of our partners from Austria by far. We highly recommend Victoria / VKLarson Communications, and cannot wait to work with her on another project."


- Sigrid Pichler, Manager of Public Relations, Austrian Tourist Office New York.

"I wanted to put pen to paper and say what a wonderful experience we had with Victoria Larson and her amazing PR firm. Our group visited NYC this autumn and engaged in a busy two days of media meetings and events.

Victoria successfully engaged leading media to join and meet with us, planned our venues with flawless precision, and managed the entire mission with grace, professionalism, and a wonderful personality.

It was a pleasure working with Victoria."


- Doug MacKenzie, Director of Media Relations Visit Phoenix Tourism

"We have learned an enormous amount working with you and through you about our promotions, what works, what doesn't, and how to navigate our local press.  The press outing was great and our listings have been better than ever before thanks to your dogged efforts -- not to mention our other write ups, new contacts, and successes"


- Eve Biddle, Co-Executive Director of the Wassaic Project

"Victoria is a consummate professional and an absolute pleasure to work with. She knows her client inside and out and her passion for Stuttgart is infectious. Aside from her organization, and high level of professionalism, Victoria is incredibly warm and genuine and goes out of her way to make sure every detail is accounted for. She has a way of representing her client that feels authentic and organic."


-Jennifer Tzeses, A-List Travel Writers

"I have worked with Victoria Larson for almost ten years in the travel industry and have always been impressed with her depth of knowledge, expertise, writing capabilities, quick response time and above all, her professionalism. Her sense of humor has also made her wonderful to work with and I highly recommend her as a public relations partner. A delight to work with Victoria."


- Lisa Cherepon, Managing Director of International Marketing Associates

"As a travel writer, I have benefited from VKLarson’s client representation, which has included frequent press releases, well-executed fam tours, networking events and social media coverage. An outstanding PR professional, Victoria has introduced me to numerous story angles that continue to advance both my editorial opportunities and the client’s exposure in print and online media."


- Ann Yungemeyer, A-List Travel Writer